March 7, 2025

Concept 3 Introduces The Singing Chef® for Unforgettable Casino Events with Exclusive Continuity Gifting

Partner News

FOR IMMEDIATE RELEASE

Concept 3 Introduces The Singing Chef® for Unforgettable Casino Events with Exclusive Continuity Gifting

Las Vegas, NV — Concept 3, a leading provider of premium continuity gifting solutions for casinos, is proud to announce an exciting partnership with Andy LoRusso, The Singing Chef. This one-of-a-kind entertainment experience offers combinations of live cooking demonstrations with musical entertainment, creating an interactive and engaging spectacle for VIP players and special casino events and a large selection of kitchen and cookware continuity products.

With over 30 years of experience and thousands of performances worldwide, Andy LoRusso, The Singing Chef, has captivated audiences with his signature blend of gourmet cooking, song, and storytelling. Having cooked with and for celebrities such as Donny & Marie Osmond, LoRusso brings an elevated level of entertainment that transforms any event into an unforgettable culinary and musical experience.

As part of this exclusive collaboration, Concept 3 is integrating The Singing Chef’s performances with its sought-after casino continuity gifting programs. These high-quality, themed gift sets—ranging from gourmet cookware to specialty dining experiences—allow casinos to reward their most valued players with exceptional products that enhance their loyalty and gaming experience.

Among the exclusive Singing Chef™ continuity programs available through Concept 3 are:

  • "Cooking with Love" – A four-week program featuring premium kitchen tools and gourmet ingredients.
  • "Cast Iron" – A collection of high-end cast iron cookware perfect for crafting exquisite meals.
  • "Sommelier Sophistique" – A luxury wine-themed gift set for connoisseurs.
  • "Pasta Italiano" – A curated set designed for lovers of authentic Italian cuisine.

"Casino marketing has evolved beyond traditional promotions—today, it’s about curating memorable experiences," said Karl Kamb, CEO of Concept 3. "By integrating The Singing Chef® with our premium continuity gifting programs, we’re offering casinos an innovative way to engage their players and reinforce brand loyalty with entertainment that goes beyond the gaming floor."

Concept 3’s gifting programs are tailored for player retention, VIP engagement, and brand loyalty initiatives within the casino industry. The combination of experiential entertainment and top-tier products ensures that casinos can provide their players with exclusive perks that keep them coming back.

For more information on The Singing Chef® and Concept 3’s casino gifting programs, please contact us or see the full catalog of product here:
(702) 485-2005
www.concept3lv.com

About Concept 3

Concept 3 is a premier provider of innovative promotional solutions and continuity gifting programs for the casino and gaming industry. Specializing in high-quality, brand-name products, Concept 3 helps casinos create unforgettable experiences that enhance player loyalty and drive engagement.

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